AMP (Accelerated Mobile Pages) means a structure that is coded according to specific guidelines and provides users with a faster browsing experience. In this Google-supported structure, if the user makes a query on Google and Google finds an AMP-encoded page…
The purpose of this article is to prevent some errors in reports. Especially when answering questions such as "How many visits have come to the X page?", it is important for us to not have any problems. Therefore, on the…
Mobile web traffic grows every day, and it's not so hard to predict that it's going to grow even more. Both Google and the website owners are constantly trying to develop themselves related to the increase usage of mobile network.…
Conversion probability is a metric in Google Analytics that shows the probability of users to perform conversions within 30 days after the selected date range. This metric, currently is beta, is a new feature on Google Analytics. You can now…
The reason I wrote about this topic was that both clarify a wrongly known situation and also recently Turkey's 2 important SEOs have faced problems with this issue. In this article we will find answers to the following questions: Are…
I must say that everything that is customizable in Google Analytics gives you great benefits and pleasure. Custom dimensions, which are called special dimensions, are also gives you benefits. Custom dimensions are not different from existing dimensions in Google Analytics.…
404 error pages are the common problem of every unit that is interested in the website. The product team is obliged to ensure that the users who come to these pages with the software team are directed to the target…
We will now help you to understand how to measure screen performance that are needed. Google Tag Manager and dataLayer will help us in measuring screen performance. First of all, there's a rule we need to determine for our site.…
Google Analytics now gives us "Session Quality" metrics. So, what's this metric? Session Quality is a metric that is determined by e-commerce conversions first. On the Google help page the metric well explained, I just convey that very nicely: Analytics…
Calculated metrics are generally cost-included metrics that users can create privately in Google Analytics. You can use this in your custom reports or in dashboards that you have prepared. Calculated metrics work seperately for each view. For each view, you…